“Only few people effortlessly master the three dimensions of communications, the How, the What and the For Whom. Excellent methodology: Freddy provides a level of professionality and attention to detail that I admire. Content written with aplomb: It is almost frightening, how much better Freddy knows my thoughts and can put them into words than I can. Predictive positioning: There are no surprises. Usually Freddy has every trend and news topics on the radar, before the rest of the market sees them. Hence I left it to him to write this reference.”